Privacy Policy

We are committed to protecting and respecting your privacy. This Privacy Policy details when and why we collect personal information about those who visit this website, how the data is used, the conditions under which we may disclose it to others, and how we keep the data secure.

We may, from time to time, change this Privacy Policy, so please review this page occassionally to ensure that you're happy with any changes. By using any part of this website you are agreeing to be bound by this policy.

Effective Date: 9th January 2021

What Information Do We Collect?

Down Not Out ("Down Not Out", "us", "we", or "our") operates the website (the "Service").

This Privacy Policy applies only to our online activities and is valid for users of the Service with regards to the information that they shared and/or collect in the Service. This policy is not applicable to any information collected offline or via channels other than this website.

Down Not Out collects the following information:

  • Information volunteered by you.
  • Information related to your use of the Service, including IP address, geographic location, web browser type, web browser version, and the date and time of your request.

How Do We Use The Information?

Down Not Out uses collected information for the following purposes:

  • To fulfill a contract or take steps linked to a contract such as processing your registration on the Service, managing your account on the Service or sending you information about changes to our Service or terms or policies.
  • Where it is necessary for purposes which are in the legitimate interest of Down Not Out such as:
    • To provide the information or content which you have requested.
    • To ensure the security of the Service, by trying to prevent unauthorised or malicious activites.
    • To enforce compliance with our terms of use and other policies.
  • Where we are legally required to do so, to cooperate with police investigations or other legal proceedings, to protect against misuse or unauthorised use of our Service, to limit our legal liability and protect our rights, or to protect the rights, property or safety of users of the Service or the public. In those instance, the information is provided only for that purpose.

How Do We Share The Information?

Down Not Out does not share or sell your personal data to any third-parties under any circumstances other than the explicit following:

  • It is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, or as otherwise required by law.
  • We transfer information about you if Down Not Out is acquired by or merged with another company or entity. In this event, Down Not Out will notify you before information about you is transferred and becomes subject to a different Privacy Policy.


Cookies are files with small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.

We use cookies and local storage settings to improve our Service and hold certain information.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

We use the following types of cookies:

  • Session Cookies. We use Session Cookies to operate our Service. Session-related cookies are those which are created when you first visit the Service. Session-related cookies on the Service are used solely for security purposes when you're using the Service and are cross-referenced to ensure that your details haven't changed. This allows us to automatically stop any actions being made on your behalf which weren't actually made by you, also known as a man-in-the-middle attack. These cookies are typically removed or cleared when you leave the Service or close your browser.
  • User Prefrences Cookies. We use User Preferences Cookies to store and remember certain user preferences as you use the Service to improve your experience, for example, storing products which you have added to your shopping cart.

Third-Party Websites

The Service may include hyperlinks to, and details of, third party websites. We have no control over, and are not responsible for, the privacy policies and practices of third parties.

We share User Personal Information with a limited number of service providers who process it on our behalf to provide or improve our Service, and who have agreed privacy restrictions similar to the ones in our Privacy Policy. Our service providers include:

  • Google. Where by we make use of:
    1. "Google reCAPTCHA" on our Service. reCAPTCHA is used to check whether the data entered on our Service (such as on a contact form) has been entered by a human or by an automated program. To do this, reCAPTCHA analyses the behavior of the Service visitor based on various characteristics. This analysis starts automatically as soon as the Service visitor enters the Service. For the analysis, reCAPTCHA evaluates various information (such as IP address, how long the visitor has been on the Service, or mouse movements made by the user). The data collected during the analysis will be forwarded to Google. The reCAPTCHA analyses take place completely in the background. Service visitors are not advised that such an analysis is taking place. Service visitors are not advised that such an analysis is taking place. We have a legitimate interest in protecting the Service from abusive automated crawling and spam and reCAPTCHA is implemented to prevent such abuse.
    2. "Google Analytics" on our Service. Google Analytics allows us to monitor behaviour of users visiting and using our Service. This data is used to further improve and develop the Service.

Storage of Data

Down Not Out uses third-party vendors and hosting partners to provide the necessary hardware, software, networking, storage, and related technology required to run and maintain the Service. Down Not Out owns the code, databases, and all rights to the Service.


We take precautions to ensure the security of your personal information, using the very latest in security best-practices and procedures. However, we cannot guarantee that hackers or unauthorised personnel may gain access to your personal information despite our efforts. You should note that in using the Service, your information will travel over the Internet and through third party infrastructures which are not under our control.

We cannot protect, nor does this Privacy Policy apply to, any information that you transmit to other users. You should never transmit personal or identifying information to other users.

Retention of Data

We retain information as long as it is necessary to provide the services requested by you and others, subject to any legal obligations to further retain such information. Information associated with your account will generally be kept until it is no longer necessary to provide the services or until you ask us to delete it or your account is deleted whichever comes first.

Request Your Data

You have the right to access your personal data and, if necessary, have it amended or deleted or restricted. In certain instances you may have the right to the portability of your data. If you wish to access, amend, delete or restrict your personal data held with then please send an email to with details of your request.

Transfer of Data

Down Not Out is located in the United Kingdom and as such your information may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction.

If you are located outside of the United Kingdom and choose to provide information to us, please note that we transfer the data to the United Kingdom and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Down Not Out will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your personal data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.


Should you wish to raise a concern about our use of your information (and without prejudice to any other rights you may have), you have the right to do so with your local supervisory authority, although we hope that we can assist with any queries or concerns you may have about our use of your personal data.

If you have any complaints please email them to so that they can be addressed.

Changes to This Privacy Policy

Down Not Out may occasionally update this policy. We may notify you about significant changes in the way we treat personal information by placing a prominent notice on our Service, or if you have an account with us we may notify you via email so please check back occasionally to ensure that you agree with the changes. If you do not, do not use the Service.

Questions or Comments

If you have any questions or comments about this Privacy Policy, please email them to